Tushar Innovation

Case study

Rimitto

Category

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Services

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Industry

Year

Live website

Rimitto gym logo in white and red over a black-and-white photo of a man doing a pull-up

Brand identity and logo design for Rimitto, a men’s gym and CrossFit brand in the USA.

Rimitto brand story text describing a men’s gym and CrossFit brand in the USA, beside a faded logo mark
Rimitto logo mark shown in white on red, red on white and white on black
Rimitto wordmark repeated in rows of white on black, black on red and black on white
Rimitto logo mark in white on red with construction grid lines behind it
Logo concept diagram: an infinity symbol plus the letter R becomes the Rimitto mark
Rimitto colour palette of bright red and black with tints and greys
Rimitto logo over a black-and-white photo of a woman training with battle ropes
Rimitto merchandise: a black water bottle and a black hoodie with red trim carrying the logo
Rimitto logo on a black paper shopping bag held in front of a brick wall
Rimitto business cards in black, red and white scattered on a white background
Rimitto logo printed on black mesh sportswear fabric
Rimitto logo on the chest of a red hooded sweatshirt
Wide Rimitto banner with the logo beside the back of a shirtless athlete

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